"El Poder de Saber," Telemundo’s company-wide multiplatform initiative, is anchored in our mission to enrich the lives of Hispanics in the U.S. and audiences around the world. Its primary purpose is to promote the educational advancement of young Latinos, with a focus on secondary education. Now in its eighth year, "El Poder de Saber" (The Power of Knowing) reaches the community through compelling on-air public service announcements featuring well-known celebrities, a Web presence that offers information and practical tools to support students and parents, and events sponsored by our local stations.
For the Hispanic community and for our nation at large, the issue of education has never been more important. It represents both our greatest challenge as well as our greatest opportunity. The youth of today are the leaders of tomorrow. Our vision is to ignite the power of their dreams!